Are Intrapreneurs Just Like Entrepreneurs, But Just In Large Companies?

Intrapreneur Superman

Last week, I wrote a blog wondering if entrepreneurs really ever satisfied?  Within that blog, albeit briefly, I mentioned intrapreneurs and that large Fortune 500 type companies were promoting this idea within their organization.

So that got me thinking, are intrapreneurs just like entrepreneurs, but just in large companies?  Well, just like last week, lets define what an intrapreneur is.  The website defines intrapreneur as “A person within a large corporation who takes direct responsibility for turning an idea into a profitable finished product through assertive risk-taking and innovation.”  The same site defines entrepreneur as “A person who organizes, operates, and assumes the risk for a business venture.”

So are they the same?

I believe they are not.  The personalities of the those that are intrapreneurs and entrepreneurs are similar, but the big issue is a four letter word that is found in the definition of entrepreneur, “risk”.

Entrepreneurs are risking money, resources, time, well being (both personal and others) at making the venture successful.  They know if they do not succeed, they may be skipping a meal or two.  They know that the electric bill might not get paid on time.

Intrapreneurs may have all the same personal qualities, but if the venture fails or is not profitable, they are still get paid, their two weeks vacation, and dental.  If they idea fails, they are likely still going to eat a meal that night and not stress on the fact their mortgage payment is due in a few days.

Side-note:  I am not knocking in intrapreneurs.  I am excited that corporations are looking at people withing their organization to head up ventures like this.  Some of these get spun-off into new, separate businesses.  And I feel the personalities of both are going to be similar.

Whether you are an intrapreneurs or an entrepreneur, let me know what you think?

–J. Nolfo helps companies understand their market and customers though a variety of market research strategies. He has over ten years of experience of market research for strategic planning purposes. He is the Director of Research at Rhino Market Research. He shares his thoughts about market research and business concepts with his blog “The Rhino Crash Blog…Understanding Market Research in Business“. If you would like to discuss this blog or how J. can help you understand your market and customer needs, email him at


About J. Nolfo
Well...there is a lot to know. #Cx, #Analytics, #SM, Specialty #AgChem, #StL sports, & more. FT @BASFAgProducts. @Mizzou Alum. Supporter of the #Rhino. Tweets my own. #SMMW17 attendee....Dad...Hiker...Scouter...and so much more.

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